article thumbnail

5 strategies to become a great SaaS CEO

SaaStock

Being a CEO isn’t a glossy magazine cover or a rockstar persona. Find your target companies, which challenge people in the same ways you do, and then recruit their former employees. Also stay alert for professional people who may not have sales experience but are eager for a career change. A great example is sales.

article thumbnail

SaaStr Podcasts for the Week with G2 and Gorgias — September 27, 2019

SaaStr

As for Ryan, prior to G2 he was Senior Director of Global Marketing at Hubspot where among many other achievements, he scaled HubSpot’s marketing-generated sales revenue by 330% year-over-year. What type of CMO would Ryan bucket himself as; demand gen or brand? How does Ryan think about the relationship between the two?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Underutilization of Video with Andrew Levy

FastSpring

Andrew Levy 01:07 So that was where I started my career, I was in charge of integrating brands and and concerts and helping them bring out the value of the concert goer to engage with their product or their brand. And so we went out into the market started talking to different brands about how we could make video for them.

article thumbnail

How to WIN with LinkedIn Content Marketing?

The Marketing & Growth Hacking Publication

Photo by LinkedIn Sales Navigator on Unsplash Most people see it as an ideal place job-hunting (and gig-hunting). For some, it’s a place to find the newest recruits. It’s the best online platform for marketing yourself and your brand/business. Create great videos that aren’t sales pitches. Not sales pitches.

article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Scale 130
article thumbnail

170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.

Scale 99
article thumbnail

Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

Over the past four years, the number of Customer Success Managers (CSMs) in the industry has increased 400%. Over the past few years, Gainsight has grown its revenue more than 1,000% and increased its customer base with brands such as Adobe and Workday. So too has Gainsight’s revenue. Who else is thinking about this stuff?”

Scale 112