Remove Branding Remove Company Culture Remove Investment Remove New CTO
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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

Are marketing becoming the new sales team with their content being used more and more in the sales funnel? Bret was formerly the CTO at Facebook. And so, when someone’s walking in the door at a new company, so let’s use Loom as an example, they need to learn how to be a Loommate.

Scale 182
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Building a sales team that can go from $0-$50M (Video + Transcript)

SaaStr

So Algolia started out mostly as a inbound long tail company. I looked back at our investment memo, it was a 2K ACV when Jason invested after Y-C. For instance, my first rep from Marketo, he was the first rep at Marketo in New York. The peak of your day starts around 3:00PM because that’s when New York wakes up.

Scale 144
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SaaStr Podcast #376 with ZoomInfo CEO Henry Schuck: “10 Mistakes the CEO of ZoomInfo Made on His Journey to IPO (Part 2)”

SaaStr

They’ve invested in all of these other businesses. And now they’re sitting in your conference room at your little company, and telling you, “Hey. Jason Lemkin: 50 reps in a new city that you’ve never met, and hired in 60 days when you’re in the low millions ARR. We all under invest.

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10 Tough Lessons We Learned Building a Prenicorn Outside of Silicon Valley from Pendo.io (Video + Transcript)

SaaStr

Going above and beyond, being thoughtful and we try to say, how do we infuse Southern hospitality into our brand and make that a differentiator rather than being stressed about the fact that there are some negatives of being where we are. The catch was he had just moved his family four kids to New York city. This was a problem.

CTO Hire 162
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Learning to Love the Art of Sales (As a Technical Founder) with Ross Mason, Founder of MuleSoft (Europa Video + Transcript)

SaaStr

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. In a new one, it was tough to keep up.

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The Playbook to Hiring Your First VP of Sales and Not Screwing it Up…….with Cassidy Ventures Founder Brendon Cassidy (Video + Transcript)

SaaStr

And then last resort is somebody out of a big company like Salesforce, Oracle, again for all the reasons that had been stated before, but those are people that, generally speaking, you’re not going to be comfortable walking to a scenario without any brand, without customers, without potentially even a pitch and a message.

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SaaStr Podcast #218: Twilio Founder, Jeff Lawson & SendGrid CEO, Sameer Dholakia on Why Developer First Is A Maturation In The Supply Chain Of Software

SaaStr

Prior to founding Twilio, Jeff was the Founder & CTO @ Nine Star Inc and enjoyed a spell at Amazon as a Technical Product Manager. How did Jeff and Sameer assess the culture fit between the 2 companies when deciding whether or not to join forces? How do they distinguish between culture and values? Just to name a few.