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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. But as you scale beyond Series A, how can you be sure you’re choosing the right lane? Later’s Farhan Virji on adapting B2C support strategies for B2B teams. On the surface, B2B customer support issues might look quite different from those of B2C.

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The B2B Marketplace Funding Napkin 2021

Point Nine Land

In B2B markets, which tend to be more complex than B2C ones, most investors look for teams with expertise in the given field or unique insights into the problem they are solving. A technical co-founder or CTO is always a great-to-have at this stage and becomes a must-have as the business scales beyond seed. Team ???????????

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Everything Founders Should Know About AI, Pricing, and Funding with SaaStr CEO and Founder Jason Lemkin 

SaaStr

It’s challenging to find super high-quality folks unless you’re in B2C, where customer support is sales. Is the CTO involved in these decisions? App contraction is still happening, and AI is absorbing all of the energy in the industry. It doesn’t matter until you’re at scale. Is SaaS dead right now? It’s too early.”

AI 251
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Be Careful Hiring “Dualies” — Folks That Are a VP of More Than One Thing

SaaStr

Anyhow the one thing I learned, beyond getting help screening and hiring for these positions from domain experts, is to look for Flags. For signs the prospective hire just won’t work out, no matter how strong they might look on paper. At that point, VPEs need them to scale. Game Developers / Folks That Have Only Done B2C.

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Is Seed the new Series A? (Video + Transcript)

SaaStr

We focus on Series A, and we only make a small number of investments, probably four or five a year, precisely because like to work very closely with the companies that we invest into to really help you scale out of Europe. Series A money is to fund the growth energy and the Series B money and C the expansion and the scale up.

New CTO 147
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Product-Led Growth (PLG) For Startups

Mucker Capital

Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. We talk about using the product complexity, your target customer size, your contract value, and whether there's individual use case–those four things--to help you decide if PLG is a fit.

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The Ultimate SaaS Pricing Resources Guide

OpenView Labs

B2B and B2C SaaS and Subscription Report. Time and time again SaaS companies are promising customers that they will save hundreds of thousands of dollars, but their pricing strategies are only capturing a tiny fraction of that savings. Product Strategy for Scale: Pricing.

Pricing 135