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Measurement: What SaaS platform builders need to know to prepare for growth, Part 3

CloudGeometry

The intensity of competition in the SaaS marketplace puts a premium on new, stable, and reliable features. Monitoring technology such as Prometheus can do much of this for you, aggregating event and time-series data for actionable monitoring, metrics, trending and diagnostics.

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Navigating Choppy SaaS Waters

Chart Mogul

In the SaaS world, that means the consumer-facing apps & marketplace SaaS have a tougher time ahead. You might be hard-pressed by your AWS bill but you’re not going to start replacing the engine to lighten the load mid-flight. Trust us, we did it recently and you can read more about our migration here.

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The SaaS Trust Crisis with Godard Abel (Video + Transcript)

SaaStr

The SaaS Trust Crisis is making it harder to market and sell software and services than ever before. And today, I’m very excited to be the co-founder and CEO of G2 where we’re building the world’s leading marketplace for SaaS software. This was a 30 year mega trend into the future. FULL TRANSCRIPT BELOW.

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What’s Holding Up Buyers And How To Meet Them Where They Are With Chris Perrine, Vice President of G2 Asia Pacific (Pod 643 + Video)

SaaStr

This is the biggest trend in SaaS. Should you purchase through a third-party marketplace? Do you need extra services that a Value-Added Reseller can provide? Now, they’re service providers bringing SaaS into their portfolio of products and services to serve their customers better. SaaS changed that.

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Create Pricing Models Like AWS and Twilio with Events-Based Billing

Chargify

Backed by an army of developers, data engineers, and finance professionals, this events-based billing model allowed these large companies to directly link the value that their services provided with the cost presented on a customer’s invoice. What Amazon Web Services and Twilio Get Right. How AWS Does It.

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25% of B2B SaaS Sales Are Headed to Cloud Marketplaces

OpenView Labs

Now—a happy consequence—cloud marketplaces are on a similar trajectory of growth and have opened up a powerful go-to-market channel for sellers that you probably haven’t heard of yet. Not to mention 73% of B2B buyers prefer the convenience of digital buying through ecommerce, web direct or marketplaces (more on that later). .

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Using Product Led Growth as an Indicator for Investment w/OpenView Venture Partner, Ashley Smith (Video + Transcript)

SaaStr

Congratulations you’ve built a product that’s proven itself in the marketplace! I can point you to tons of stuff on our blog that can do that, but I do want to give you five kinds of things I’ve noticed that are trends in all product led growth companies that I’ve personally done. Self-service freemium to feed the funnel.