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GenerativeAI is a platform shift where models can take inputs such as text, image, audio, video, and code and generate new content into any of the modalities mentioned. A Case Study: Gorgias Gorgias is a ticketing platform for customersupport focused on e-commerce, primarily Shopify. That’s the core mission.
For instance, companies like Sephora and Amazon have deployed AI-driven recommendation engines. Executives also leverage generativeAI for idea generation and reporting. Intelligent Automation for Operational Efficiency Intelligent automation blends robotic process automation (RPA) with AI to streamline complex workflows.
Matthew Miller, principal analyst at G2 focused on AI, agrees. His research of almost 200 categories with generativeAI features bares this out. Vertical leaders with new AI capabilities: Software platforms that have grown in a certain vertical, or persona, such as sales, customersupport, CRM, or finance.
Features and functionality: Does the platform offer core engagement features, such as in-app flows, engagement tracking , and customersupport? Customization options: Can you tailor the platform to match your brand identity and specific needs? Customersupport: Does the vendor provide reliable and responsive customersupport?
Before 2023, the term “generativeAI” was met with blank faces. But over the past 12 months, Open AI’s ChatGPT has gone mainstream, Twitter has become X, Silicon Valley Bank collapsed, as did FTX, and WeWork… How many of these did you see coming? Polis Pilavas , VP Engineering at ChartMogul “AI will dominate and disrupt.
In 2025, foundation models or generativeAIs like GPT-4, Claude, Gemini, and open-source LLaMA are reshaping AI research, software development, and SaaS products. Use cases: Claudes blend of capability and safety makes it popular in customersupport chatbots, enterprise assistants, and coding tools.
Best tool for CX: Zoho Desk – The cloud-based help desk software by Zoho offers several features, including a ticketing system, customer portal, and reporting. Besides simplifying customersupport , the tool is also designed to help team members in different departments collaborate on customer issues.
The Infrastructure Math Is Unprecedented The Capital Intensity Is Off The Charts: Big Six tech CapEx: $212B annually (63% YoY growth) Microsoft AI business: $13B run-rate (175% YoY growth) NVIDIA data center revenue: $39B quarterly (78% YoY growth) Amazon AWS CapEx as % of revenue: 49% (vs.
Tech giants (Googles Gemini, Metas LLaMA) and startups worldwide are launching generativeAI models. DeepSeek (Chinas entrant) emphasizes cost-effectiveness and Chinese language support. Real-world SaaS use : Developers use LLMs for everything from automated customersupport to personalized content feeds.
AI is turning SaaS from a reactive tool into a proactive business partner. (B) B) The GenerativeAI Boom: SaaS That Creates for You Unless youve been living under a rock, youve probably heard about ChatGPT, DALLE, and other AI content generators. GenerativeAI is now embedded into SaaS tools everywhere.
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