Kellblog

APRIL 19, 2024

A lot of today’s SMB companies will be mid-market tomorrow, so we want to catch them on the way up. CEO: Well, you know, you can’t really control who clicks on a Google ad, so we can get inbound from SMB, MM, and ENT. The founder of Southwest Airlines always said that to get big you should think small.

Startup 104

Startup SMB Airlines Banking 104

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. Although Neil’s early experience was in entrepreneurship rather than marketing, he quickly learned the companies he founded had more success when he was the one running the marketing strategy.

VP of Engineering 126

VP of Engineering Marketing Marketplace as a Service Social Media 126

Intercom, Inc.

DECEMBER 13, 2018

We are going from having an enterprise business to having a mid-market business to investing in an SMB business. It’s not just for retail or airlines or telcos. With our go-to-market strategy, as you said, we turned the playbook upside down and we’re going from the enterprise to mid-market to SMB.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151