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SaaStr Podcasts for the Week with Chargebee and Glassdoor — November 1, 2019

SaaStr

Does it have to be in person? How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? Billion story from its launch in 2008 to its 2018 acquisition by Recruit Holdings. Billion acquisition is just one milestone in the early innings of the company’s story.

Scale 132
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Guest post: Using Facebook retargeting to increase conversion and feature adoption

Hull

Different post-payment feature adoption strategies you can use on Facebook. Product-led growth (PLG) is the term used when your product is the primary driver of customer acquisition. This method also works on expansion, retention, churn and user/feature adoption. Personalize the user adoption flywheel to them.

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SaaS Conversion Funnel: How to Track and Optimize Your Funnel

Baremetrics

It’s most helpful to organize your efforts using a well-constructed SaaS sales conversion funnel. When marketing a subscription business, you face even more challenges, like balancing retention and acquisition efforts, identifying new features that your customers are interested in, and working to maximize customer lifetime value.

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The top SaaS companies ruling the East Coast

SaaStock

Forter offers a real-time and completely automated fraud prevention solution for enterprise e-commerce businesses. Recorded Future is a leading universal threat intelligence solution that arms enterprises’ security teams with all the tools they need. In developing their solution, Affectiva has analyzed more than 7.5

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SaaStr Podcasts for the Week with Fmr. CEO of Host Analytics and CEO of Namely — Jun 14, 2019

SaaStr

In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. What does Dave believe is crucial to achieve in these in person meetings? How does the selection for who receives the book look?

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What Is Enterprise OEM Software Licensing?

Sales Hacker

Enterprise OEM software licensing is a multibillion-dollar segment of the software industry. It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas.

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The SaaS superstars of the East Coast

SaaStock

Forter offers a real-time and completely automated fraud prevention solution for enterprise e-commerce businesses. Recorded Future is a leading universal threat intelligence solution that arms enterprises’ security teams with all the tools they need. In developing their solution, Affectiva has analyzed more than 7.5