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Sequencing Business Models: Can That SAAS Business Turn Into a Marketplace?

Casey Accidental

As someone who has spent a lot of time building marketplaces in my career, a curious thing has happened over the last couple years. Founders have started reaching out asking for help converting their SAAS or SAAS-like business into a marketplace. I’ve helped their business, but they’re asking for help driving more customers.

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Is a Freemium Business Model Right for Product-led SaaS?

SaaSOptics

” Or, as Openview Partners defines it, “ product-led growth is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, conversion, and expansion.” What Does Freemium Mean in Business? Is Freemium a Good Business Model?

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How to Crush Your Enemies with Expensify’s CEO: David Barrett (Video)

SaaStr

How do you make your fledgling business seen and heard in a competitive business marketplace? Despite their primarily sloppy execution, some of the world’s largest and most admired businesses share one thing in common: they were all built using the right business economic model. Nothing else matters.

Scale 260
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Embracing Flexible Pricing Models to Unlock SaaS Success

Subscription Flow

Having a flexible pricing strategy allows SaaS providers to cater to different customer segments and needs by offering different pricing models such as subscription, usage-based , freemium, or hybrid. Each model has its own logic and is appropriate for various types of services and customer needs.

Pricing 52
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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. What is a Customer Acquisition Strategy?

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Sequencing Business Models: So You Want To Be A Platform?

Casey Accidental

This is part three of a three part series on sequencing business models. In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This post is a collaboration with Gilad Horev.

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Epic Games Versus The App Store: A Fight for Autonomy and Freedom in the Ecommerce Era

FastSpring

For app entrepreneurs and ecommerce store owners, the battle to be noticed in the marketplace is ongoing. For customers, the process of looking for apps to download usually takes place in one of the four leading app marketplaces; Google Play, Apple App Store , Windows Store, and the Amazon App Store. Is it safe? Let’s go ??.