How SaaStr Fund-Backed RevenueCat Went from a $1.5M Round at $7M Valuation in 2018 to $500M+ Today
SaaStr
MAY 23, 2025
The Problem Was Real: Apple and Google’s app stores weren’t giving developers the data they needed. Pricing Innovation: RevenueCat moved from flat fees ($120-$499/month) to a percentage of revenue model, making their tools accessible to smaller developers while scaling with larger ones. The Bottom Line From a $1.5M
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