Baremetrics
AUGUST 1, 2021
So what works (and doesn’t work) as a SaaS acquisition strategy? In this article, you’ll learn 5 keys to building a purpose driven acquisition strategy for your SaaS and how to avoid common mistakes along the way. SaaS Customer Acquisition: Getting the basic right How to Build a Purpose-driven SaaS Customer Acquisition Strategy 1.
Aaron Beashel
OCTOBER 31, 2016
During his time at Salesforce, Alex was fortunate enough to work directly with Salesforce co-founder and CEO Marc Benioff, and together they utilised a framework Benioff himself devised called the V2MOM to align and manage the Service Cloud team. It was game-changing for the company, and for each team that implemented it.
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Kellblog
FEBRUARY 2, 2023
Management teams should prepare themselves for activist investors and adapt their financial profile to keep valuations high. While staggered boards and poison pills can stave off hostile takeovers, the best protection against an undesired acquisition is a high stock price. Siloed ops led to QBRs that resembled tag-team cagefights.
User Pilot
SEPTEMBER 4, 2023
Key metrics like revenue growth, customer acquisition costs, and net promoter score can indicate the success of a blue ocean strategy. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Develop creative “what-if” scenarios to design potential blue ocean offerings.
Sales Hacker
MARCH 2, 2020
Sales Development and Prospecting. The Sales Development Playbook. The 5 Dysfunctions of a Team. Here are the best books on selling (and related disciplines) that can help you hit your goals and develop your career. SPIN Selling is essential reading for anyone involved in selling or managing a sales team.
User Pilot
SEPTEMBER 4, 2023
Key metrics like revenue growth, customer acquisition costs, and net promoter score can indicate the success of a blue ocean strategy. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Develop creative “what-if” scenarios to design potential blue ocean offerings.
User Pilot
JANUARY 31, 2023
Capture new customers: Activation will demonstrably lower the cost of acquisition. Ask for customer feedback and act on it There’s no such thing as bad feedback. That doesn’t mean they all need to land with your support team. Drive adoption: Higher activation leads to increased product adoption and greater usage.
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