Ham and Egg: How Team-Based Selling Boosts Win Rates
Sales Hacker
FEBRUARY 17, 2021
Your CTO probably does not need to be on the first Demo, but instead that could be an opportune time to loop in a Manager or director. After all, a CTO can’t handhold the entire deal cycle, but they can jump in and provide clarity and an expert voice at critical points. Solution review. Have an action plan.
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