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Digital marketing for SaaS providers: How to promote Embedded Payments

Payrix

You’ve decided to offer Embedded Payments to your customers. Adding Embedded Payments gives you an exciting opportunity to grow your business and solve real pain points for your customers. However, to capture success you’ll need to promote your new payments offering with customers and prospects.

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Generating growth: Insights from a former software company CRO | Episode 37

Payrix

No one knows this better (or more intimately) than a software company Chief Revenue Officer (CRO). Adam Tesan, CRO at Worldpay for Platforms, is a seasoned executive leader with decades of experience in sales, marketing, and revenue in the software space. It was an Embedded Finance play starting with payments. [It

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How software companies can leverage value added services to deepen customer relationships

Payrix

User experience has become a cornerstone in shaping the world of SaaS. Dedication to delivering an exceptional user experience ensures your software is something that your customers can’t live without in their business day-to-day. It’s now an expectation that is carrying through into the B2B and B2B2X landscapes.

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How to Find the Best SaaS Billing Platform: A Complete Guide

Stax

In a saturated market, how do they distinguish themselves? Software-as-a-service (SaaS) businesses need to constantly evolve their offerings to stay fresh and relevant. By offering a payment solution that’s integrated with the rest of your service, you can streamline this process and offer increased convenience.

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How to Streamline Your SaaS Clients’ Merchant Underwriting Process—and Improve Adoption Rates

Stax

Offering payment processing services is a move that makes sense for a lot of SaaS companies, particularly if your software helps your customers run their business. Adding payments to your suite of features and offerings enables you to provide more value to your users. What Is Merchant Underwriting?

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FastSpring and DutchBasecamp Present: Optimize Local Pricing to Dramatically Increase SaaS Revenue

FastSpring

For many SaaS and software companies, international sales are a key part of their growth trajectories. But with international growth comes a long list of international business concerns about how to appeal to potential customers in new countries. Why it’s so important to optimize pricing for local markets.

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ISVs vs SaaS: What’s the Difference?

Stax

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. TL;DR ISVs develop and distribute software products independently and often collaborate with hardware manufacturers and platform providers.