Tom Tunguz

APRIL 16, 2013

Successful SMB SaaS companies have reinvented their businesses eschewing the expensive enterprise sales model in favor of end-user centric marketing, support and product development. It’s all because of the nature of the market. Shifting from Customer Acquisition from Field Sales to Customer Support. Know Thy Market.

SMB 100

SMB Scale Startup SaaS 100

Sales Hacker

AUGUST 30, 2018

The Winning By Design Blueprint Series provides practical advice for parts of a SaaS sales organization. In this blueprint, we provide insights into the best prospecting methods for different go-to-market (GTM) strategies. Prospecting is about having a conversation with a client. Thus making them a sales qualified lead.

Scale 57

Scale Social Media B2C Sales 57

OpenView Labs

JUNE 3, 2021

Specifically, I’m talking about product management and product marketing. Unlike functions such as sales, engineering, or finance—where the roles, responsibilities, and outcomes are clearly understood (and measurable)—product management and product marketing can’t always make those claims, particularly in early-stage companies.

Product Marketing 98

Product Marketing Sales Hiring Startup Scale 98

Sales Hacker

DECEMBER 8, 2017

The race to the 2017 finish line is in full throttle – While last minute closed deals are still trickling in, B2B organizations are researching how to shape next year’s sales strategy to align with the top sales trends that are expected to emerge in 2018. Top 2018 Sales Trends & Predictions – Strategic Headlines.

Scale 108

Scale Technical Review Outsourcing Services Sales Hiring 108