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What I’ve learned about productmarket fit over a decade of working with SaaS start-ups By Geoff Roberts Few topics are discussed in start-up land more than productmarket fit —founders spend countless cycles iterating on their products, trying to find this often enigmatic state where it’s clear that there’s a real market for their new creation.
Embarking on a career as a productmarketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful productmarketing manager. Productmarketing manager.
To be honest, I wasn’t enormously enthusiastic about this—I’m not techy, so working for a software company wasn’t particularly appealing to me. But Buildium had found productmarket fit , and although I didn’t know it yet, I was stumbling into a great situation. And working in the property management industry?
In this case, you can run a cohort analysis across these marketsegments and see what acquisition methods perform best. Then, based on your available resources, you can hire separate teams and build campaigns to spearhead the acquisition of customers in these different market stages. You have poor product/market fit.
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