What Bootstrapped Companies Do Better than VC-Backed Ones with Paddle Chief Strategy Officer Patrick Campbell and Senior Product Manager Allissa Chan (Video)
SaaStr
DECEMBER 5, 2022
Startups often begin with a bootstrapping phase with little to no outside investment. Instead of displaying the 10-15% discount that users will receive while signing up for an annual contract, say they’ll get $15 off or two months free.”. Venture capital-backed companies update their pricing once every 2.8
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