Tom Tunguz

FEBRUARY 26, 2025

Most startups play defense when discussing pricing with customers. They use pricing as an offensive tool to reinforce their product’s value and underscore the company’s core marketing message. For many founding teams, pricing is one of the most difficult and complex decisions for the business.

SaaS Payments

Intercom, Inc.

NOVEMBER 27, 2019

That kind of growth? “The reason why businesses grow is they’re in a great market” It’s this approach to scaling their business that has enabled Paddle to achieve 2475% revenue growth over the last four years. They grow because they are in more markets. It requires thinking at a different scale.

Payments

User Pilot

FEBRUARY 28, 2024

HubSpot is a growth marketing solution that helps amp up lead generation with landing pages and easy customer relationship management. helps with high-touch marketing through social media campaigns and gives insights to improve the buying process. A funnel refers to any journey that users take in SaaS.

Payment Solutions

User Pilot

APRIL 3, 2024

.” Analyze direct and indirect competitors’ successes and failures, refining your strategy to enhance your product’s market position. Choose the right monetization model that aligns with your product’s value and user payment willingness. Pricing model for Userpilot.

Innovation

User Pilot

AUGUST 30, 2021

A product analytics tool is a type of software that enables you to measure and visualize user data. It helps you gain actionable insights into your customers' behavior – enabling you to create meaningful experiences for your users, identify opportunities for product growth and development, and fix pain points in the user journey.

Product Marketing

SaaStr

MARCH 19, 2019

For those of you who did not clap, Stripe is a set of developer APIs that help businesses accept payments online and do all sorts of innovative things in moving money in the cloud. We didn’t worry too much about are you trying to bill for your own SaaS product or are you actually trying to integrate Stripe to offer to your customers.

Payments

wepay

MARCH 23, 2018

SaaS businesses tend to believe in and use aggressive growth marketing approaches – at least once they are past the phase of building product and figuring out product-market fit. But growth marketing and marketing for growth aren’t quite the same thing, and every SaaS business is unique.

SaaS Payments