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SaaStr Podcasts for the Week with Facebook Workplace and Slack ? May 29, 2020

SaaStr

Christine Trodella: When it comes to change management, especially when you’re talking about a tool that’s going to be rolled out to every employee in a business, it is critical to get executive buy-in and leadership buy-in. Oculus our VR gaming platform is now enterprise ready. We see them building Empathy Labs.

Scale 224
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

These evolving demands from enterprise customers bring with them different skillsets customer success managers need to hone. So how do you create a strong, enterprise-ready team? Since then, you’ve spent over 12 years in post-sales leadership. Finding the right skillset. So, I think it has served me well.

Scale 177
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Managing a Thin Balance Sheet: 4 Lessons Learned From Laika’s $2 Billion Acquisition with Laika Co-Founder & COO Eva Pittas and CFO Dicken Chaplin (Video)

SaaStr

Founded in 2019, Laika (an enterprise-ready compliance platform) closed a $50MM Series C by the summer of 2022. Employee Retention. Gross Retention. Looking back on its explosive growth, however, the company realized just how badly it needed the valuable services of a Chief Financial Officer (CFO). Workplace Productivity.

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The Marketer’s Guide to Product Led Growth Marketing

User Pilot

But first, an easily digestible definition for those who are new to the concept: Product led growth marketing is the use of the product as the primary driver of acquisition, and it also brings marketing’s involvement into expansion and retention. Poor retention and low customer LTV. Difficulty achieving profitability. Onboarding.

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Lessons learned from growing a PM team in a hyper-growth startup

Point Nine Land

This is an exercise that should be done with input/feedback of the leadership team. Start by figuring out the strategies that will bring you effective, efficient and long term growth.