SaaStr

APRIL 17, 2019

Stephen Burton is VP of Smarketing at Harness, the industry’s first continuous delivery as a service platform. Steve has previously said, “Sales and marketing must be one team.” Where does Steve find common points of tension between sales and marketing? For Steve, what does devops really mean? What works?

DevOps as a Service 100

DevOps as a Service Sales Recruiting Scale Sales Hiring 100

OpenView Labs

JANUARY 27, 2021

That’s why I interviewed more than 50 developers in DevOps, DevSecOps, and generalist back-end roles about how they prefer to discover, try, and purchase software. From these conversations, I learned a ton about what devs are looking for in a software website, in developer documentation, in onboarding, and even in sales interactions.

Development 105

Development DevOps as a Service Software AWS 105

Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 73

Product Marketing Scale Sales Hiring Sales Recruiting 73

FastSpring

MARCH 27, 2023

Stream the full interview below or find it wherever you listen to podcasts. And I just started a consulting business, it was a service business. Were interviewing larger customers, figuring things out, and they were in Houston. We’d like to see your software. EJ Brown 05:13 So you were in Toronto at the time, right?

Payment Solutions 111

Payment Solutions Payment Services SaaS Payments VP of Engineering 111

SaaStr

APRIL 16, 2020

Below, we’ve shared the transcript of Harry’s interview with Carolyn. It was really a cross-functional effort with sales and marketing and product and a growth team that’s responsible for all our digital and web presence. So more than ever, companies need our services. Harry Stebbings. Carolyn Guss. Lexi Reese.

Scale 175

Scale Underperforming Technical Team Leadership Branding 175

Sales Hacker

JANUARY 13, 2021

It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas. These companies resell the solution and bundle services around the solution to add value to the customer.

Payment Solutions 74

Payment Solutions Payments Software Review Enterprise 74

SaaStr

FEBRUARY 21, 2020

* How does David think about scaling sales teams? How does one know when is the right time to hire your first sales reps? What have been his lessons on optimizing payback period for sales reps? How should founders think about sales rep compensation? How does David think about payback period on a per rep basis? David Skok.

Scale 184

Scale Sales Hiring Underperforming Technical Team Sales Recruiting 184