article thumbnail

5 Lessons Learned When Scaling Product-Led Growth and Sales Motions Beyond $100M with Cloudinary VP of Developer Experience Sanjay Sarathy

SaaStr

Cloudinary VP of Developer Experience Sanjay Sarathy shares his journey to more than $100M and the lessons he learned along the way for building a PLG motion and an Enterprise sales motion. It was founded by three developers who owned a consulting firm previously, helping startups come to market. It wasn’t the focus.

Scale 256
article thumbnail

SaaS Companies: Four Signs You’ve Outgrown Stripe

FastSpring

When you’re using a DIY payment solution like Stripe, making it work for your business falls on your developers. From testing out plugins to setting up new payment methods, maintaining Stripe can be very time-consuming. I interviewed him live on LinkedIn about four signs that SaaS companies have outgrown Stripe.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AMA at SaaStr Annual 2022 with SaaStr Founder & CEO Jason Lemkin – Part 2 (Pod 608 + Video)

SaaStr

.” So what are maybe one or two things you want to give as advice to founders who are doing sales in the very early stage, the first couple of million ARR, that you feel are super useful in that stage in kind of trying to develop that, I think that sales muscle, if you will. So hire that person as early as you can find her or him.

article thumbnail

What is Product-Led Innovation? Strategies, Examples, and More

User Pilot

TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers. User persona example.

article thumbnail

Top 10 Resources To Help You Manage Your SaaS Sales Like a Genius

Incredo

Most commonly, startups that employ it sell their products completely via ecommerce, so that they can remain focused on quality of the product and design. The same goes for the website, customer support, and user onboarding. Focus: Product and Customer Journey. Focus: Customer Onboarding and Face-to-Face Conversion.

article thumbnail

19 SaaS Predictions For 2021 and Beyond

OpenView Labs

We’ll see more services companies adopt a product led growth strategy but for selling their services online. One is connected to the payments business and what my company, Flywire, does, and the other is related to how organizations manage themselves. It’s early but I’m interested to see how the space and capabilities develop.

article thumbnail

How to achieve 2,500% revenue growth: 5 lessons from Paddle’s Ed Fry

Intercom, Inc.

In some markets like Germany, we’ve seen sellers triple their conversion rates just by getting things like payment methods right.”. In a recent study of SaaS companies, Paddle found that 40% of those who expanded internationally reported having new, scalable sources of growth among other benefits. Your messaging is off.

Payments 186