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Forget Support — Optimize for Full Funnel Customer Success

FastSpring

With years of experience at managing customer success (CS), Jake Dipple knows how important it is to foster collaboration between businesses and their customers. In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Jake about his thoughts on: What Customer Success is at a high level.

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Understanding Customer Success: Growth Driven by the Customer-Centered Economy

Totango

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. Setting foot in a physical store has become completely optional.

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FinTech Onboarding: 13 Best Practices for Customer Success

User Pilot

Personalize the onboarding experience to highlight features that help each user achieve their primary goal. Use automation to provide personalized user support and drive customers through the onboarding experience. Use automation to provide personalized user support and drive customers through the onboarding experience.

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What is a Segmentation Survey? Questions, Examples & Use Cases

User Pilot

In contrast, a customer segmentation survey focuses on existing customers and their characteristics. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them. What is your highest level of education?

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How to identify and reduce customer friction points

ChurnZero

Customer friction points are any obstacles that stand between the customer and what they want — think clunky checkout processes, complicated phone menus, or any steps that feel extra and unnecessary. Reducing customer friction points means minimizing effort for your customers and, in the long run, maximizing revenue for you.

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Understanding Customer Success: Growth Driven by the Customer-Centered Economy

Totango

Tell people about your business, get them in the store, sell them things, then look for more customers. But that was before the internet made it possible to deliver highly customized items. You can order dresses from eShakti, customized down to the neckline, sleeve and length, all with a few taps on a screen.

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11 Easy Customer Success Automation to Scale SaaS business!

CustomerSuccessBox

In this day and age, all B2B SaaS firms want to optimize Automation to scale Customer Success in their organizations. By showing up for them every time their actions say so, and without them ever saying a word, you become more attuned to their personal reality and product experience. Especially if you’ve thousands of customers.

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