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1 Key SaaS Sales Metric to Fine-Tune Sales Productivity

InsightSquared

When scaling the business, sales typically averages roughly 30% of revenue, so therefore sales spend is one of the biggest investments a company can make. At the highest level, SaaS companies look at sales expense, headcount, sales productivity and SaaS metrics like: The cost of new customer acquisition (CAC).

Scale 102
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SaaS Company Benchmarking: Leveraging Metrics for Performance Insights

OPEXEngine

This is true even though selling software on a subscription basis has been around for well over 20 years. In my experience working with enterprise SaaS companies over the past five years, I’ve seen a large variance in benchmarks for gross margin across subscription software businesses. The Value of Benchmarking.

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Sales-led Vs. Product-led: Why You Don’t Have to Choose

SaaSOptics

In a sales-led model, sales processes and teams are the primary drivers of revenue growth. As a result, workplace collaboration tools like Zoom , Slack , and Dropbox all experienced record revenue numbers during this time. . For example, Zoom’s annual revenue increased 325.81%. There Aren’t Many True Product-led Companies.

Scale 97
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Being “Product-Led” in 2023 Means Product-Led Sales

Chart Mogul

– Nicholas Mills, President, Pitch The shift to subscription-based models has changed how a company operates. – Esben Friis-Jensen, Co-Founder, Userflow So, product-led sales is a sales methodology that focuses on leveraging the product itself as the primary driver of customer acquisition and revenue growth.

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Kellblog Predictions for 2024

Kellblog

I’m scoring this a hit not because I think usage-based pricing (UBP) – as it’s also known — is bad, but because I felt it was overhyped and often pushed too hard on companies by investors chasing stratospheric (or Snowflake-spheric) net revenue retention rates (NRR). Per LinkedIn , headcount is up 240% over the past two years.

AI Search 110