SaaStr

OCTOBER 24, 2022

Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?

Underperforming Technical Team 187

Underperforming Technical Team Outsourced Development Development Part-Time VPE 187

SaaStr

JULY 10, 2021

As part of the run up to 2021 SaaStr Annual in the SF Bay Area Sep 27-29, we’re taking a look back at some of our top sessions of all times. Get best price tickets here!!! So let’s take a look back to a deep dive with the CEOs on what they learned building their first senior teams: ———-.

Sales Hiring 255

Sales Hiring Underperforming Technical Team Development Team Review CTO Hire 255

User Pilot

JULY 27, 2023

Before hiring, assess your current needs and hire as your company grows. They also manage finances and supervise one or more engineering teams. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.

Sales Hiring 96

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 96

SaaStr

APRIL 9, 2019

Quick recap: Keep your pricing simple. Mallun Yen : So, you were an engineer by training and then you became an engineering leader, as the CTO of Webex, and then you became a CEO. You’ve got to learn about sales, about marketing and, otherwise, you need to hire a lot of other people around you to help. Eric Yuan: Yep.

Sales Hiring 129

Sales Hiring Scale CTO Hire Marketing 129

SaaStock

MARCH 29, 2019

Which is why you should sign up for the 2 for 1 Insider Sale and get two people for the price of one. Thanks for everyone who took the time to write their impressions and share with the community. Black Holes: these are ideas that take up a lot of company effort while offering poor ROI. Work on developing your brand.

Scale 103

Scale Sales Hiring CTO Hire Social Media 103

Chart Mogul

JULY 1, 2020

Customer discovery interviews help marketers communicate with potential customers. Customer development interviews. Customer development interviews, on the other hand, give marketers a clue about what their customers really want or need. Relevance and added value are key to developing our customer base. Click To Tweet.

Interviewing 76

Interviewing B2B Marketing Underperforming Technical Team 76

SaaStr

AUGUST 22, 2020

And honestly, we’re limiting ourselves by proximity on recruiting a diverse best-in-class team. You have to continually take a pulse of your team and how they’re feeling. One of the things that you and I talk about a lot is hiring for skill and impact over proximity, right?

Sales Recruiting 148

Sales Recruiting Cloud CTO Hire Scale 148