SaaSHolic

MAY 5, 2023

The cost of capital has gone up, and digital markets have returned to normal market sizes, leading to a new environment of lower valuations and less money in the market. Responsible tech in an era of hostile tech Rebecca Parsons, CTO (Thoughtworks.) Web Summit Rio, day 3.

Technical Review 90

Technical Review VP of Engineering Development Team Review Software Review 90

ProfitWell

JANUARY 24, 2020

We know brand awareness is important, but are you going too far? Your top subscription news. We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. We know the idea of “brand affinity” has been this sort of buzz-worthy, industry-trending topic. Is content marketing dead?

Sales Recruiting 40

Sales Recruiting CTO Hire New CTO Sales Hiring 40

Unbounce

SEPTEMBER 24, 2018

This year’s theme was “The Marketing Revolution” in response to the fact that marketing has changed. Twenty-two marketing experts took the stage to give new solutions to old challenges and actionable solutions to new ones—not to mention the food, people, games, swag and after-parties that made it the best CTAConf yet.

AI Search 73

AI Search AI Artificial Intelligence Content Marketing 73

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan.

Payment Solutions 113

Payment Solutions Payment Features Payments Social Media 113

SaaStr

DECEMBER 3, 2020

How does Sam think about the relationship between sales and marketing? Are marketing becoming the new sales team with their content being used more and more in the sales funnel? How should the success of marketing be measured? Bret was formerly the CTO at Facebook. Sam Taylor: And so, I met Bret.

Scale 174

Scale Sales Hiring Sales Recruiting Sales 174

Chart Mogul

MARCH 9, 2020

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. Buffer’s mission is to empower their customers to build their brand and engage their audience on social media. Joel had what he calls “an honest conversation” with Buffer’s CTO Dan.

Payment Solutions 52

Payment Solutions Payment Features Payments Outsourcing Services 52

Upscope

JANUARY 5, 2020

Related : 10 Companies Show you their Go-to-Market Strategies Also see : 3 Copywriting Secrets for Ranking on Google And : Using Jobs to be Done Method to Explain What Your Company Does Contents Skip this blog post and just read the book Why positioning matters What is positioning? through the marketing mix. "

Strategy 128

Strategy Marketing Sales Hiring Engineering 128