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11 Key SaaS Roles and Responsibilities in 2023

User Pilot

In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. Average salary: $192,383/yr.

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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

Ryan Austin had VP-level experience in training when he decided to start a consulting business to help enterprise-level companies with their corporate learning and development initiatives. Ryan and his team noticed so many inefficiencies across the L&D workflows. “It Cognota didn’t necessarily start as a software business.

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How Nudge Coach reduced customer churn by over 70%

Baremetrics

Site traffic became leads, we nurtured leads to the point of booking calls with our sales team, and then we let the sales team take prospects through the point of conversion. We educated them on key functionality and attempted to get them to book a call with a member of our team.

Churn 71
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SaaStr Podcasts for the Week with Fmr. CEO of Host Analytics and CEO of Namely — Jun 14, 2019

SaaStr

Finally pre-Salesforce, Dave was CEO @ MarkLogic where he grew the team from 40 to 240 and revenues from $0 to an $80m revenue run rate. Does Dave agree that if the money is on the table founding teams should take it? The first step in being acquired by a PE house is “making the book”, what goes into “making the book”?

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How To Set Up A SaaS Marketing Automation Strategy [+Examples]

User Pilot

Adoption stage automation examples: keep users engaged with automated email updates on in-app activities, and increase feature adoption with context-driven product experiences. Retention stage automation examples: use in-app micro-surveys to improve user retention and reduce churn. What is marketing automation?

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What's down the Pipe?

ProfitWell

It also included questions about the possibility of a monthly flat payment to increase the number of "free" listings that would be month to month with no contract or yearly obligation. If you’re interested in more on that, we encourage you to pick up Tien’s book, Subscribed— all about the subscription revolution. We can attest.

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How Dopple Is Defining an Emerging Market

FastSpring

When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce.