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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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29 Latin American SaaS Superstars

SaaStock

Since its launch in 2015, it has attracted more than 4,500 retailers who use it as their central marketplace. The main target customers of Olist include online shops, retailers seeking better placement, importers and distributors, but the platform is also useful for end customers. CEO : Tiago Dalvi. Funding to Date : $6.6M Superlógica.

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Sequencing Business Models: The Types of Marketplaces

Casey Accidental

Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. In this essay, we’ll go deeper into the gradients of marketplace models that a company can sequence to, and as a follow up, we will do the same for platforms.

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How Dopple Is Defining an Emerging Market

FastSpring

They Formed a Strategic Partnership With an Agency to Work On Their Brand Positioning Dopple’s team worked with Tomorrow , an ecommerce-focused agency, to shape their positioning. “We They have dimension, they have shape, they have personality. It starts with self service. expectations change about the online sales experience.

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How going the extra mile to understand customers propelled Squire into a $750m SaaS company 

ChurnZero

A double-booking problem emerges Named for a character role in the Netflix series, Game of Thrones , Squire set out to be a reservation system for barbershops: “Open Table for barbers”, as some have put it. In a sense, it was originally more like a lead generation service, or marketplace for barbershops.

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How to Make User Acquisition Practically Free with Lambda School (Video + Transcript)

SaaStr

Lambda School trains people online to be software engineers. I mean, my background is growth and we tried all of the growth hacks in the book, including the book that I wrote. We put it online, $10,000, and we started talking to our customers. Uber is a classic marketplace company. You had town car services before.

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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

Like, you’re literally on the floor like crippled with crying just like two years of your hard work, or whatever, you know, you’re like, ah, and then you get a phone call at that exact moment. And I just started a consulting business, it was a service business. How are we going to do that?