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Bottom-Up SaaS Business Strategy Explained

User Pilot

Free trials and freemium enable the users to explore the product and experience its value to convert them into paying customers. The self-service model enables users to buy (or cancel) the subscription, implement the product, learn how to use it, and access support without talking to customer services teams.

Strategy 100
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13 SaaS Renewals Best Practices For Driving Business Growth

User Pilot

TL;DR The SaaS renewal process involves a series of actions on/before the renewal date that lead to a customer’s renewal. A good SaaS renewal strategy helps drive customer retention , increases the customer lifetime value , and improves your monthly recurring revenue. Segment customers with Userpilot.

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4 Reasons SaaS Startup CFOs Need a Tech Stack Built for a Subscription Business

OPEXEngine

SaaS firms, in particular, have revenue recognition, subscription billing, and SaaS and GAAP investor reporting needs that require specialized functionality in their financial management systems. Here are 4 reasons why your SaaS business needs a tech stack built for the subscription-based business model.

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What is User Engagement? [+ 12 Strategies to Improve It]

User Pilot

Using AI to refine and optimize the microcopy for your tooltips, modals, and notifications to improve the customer experience. Since SaaS businesses follow a subscription-based model, they rely on customer retention and loyalty to survive. Userpilot ’s AI writer. How to measure user engagement?

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Do your company a favor

ProfitWell

Last week, MRR gain spiked to almost +16% because it was the beginning of the month and subscriptions renewed. Here are the main takeaways: Customers expect highly-personalized experiences and contextualized customer journeys. As consumer trends adapt—your business needs to adapt, as well. Customer LTV.

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Here’s What Investors Look for in SaaS Businesses

Baremetrics

Bigger companies acquire SaaS products with a large customer base to improve the other assets in their portfolio. An example of synergy could be an ecommerce brand aggregator acquiring an ecommerce tool to scale the primary business. Payment processing can cause huge headaches for buyers if the account can’t be transferred.

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Has Your SaaS Hit A Growth Ceiling? 12 Ways To Reignite Growth

Chargify

Your SaaS should already have identified KPI’s (Key Performance Indicators) and be tracking them obsessively to analyze the health of your business. Check out The Subscription Metrics 8 Top SaaS Companies Obsess Over & Why ). Start there. Curious what metrics industry leaders obsess over? Communicate with your team.

Scale 53