FastSpring

APRIL 26, 2022

To investigate, Ryan Law, former CMO and cofounder of Cobloom, performed an analysis of six recent churn reports or studies and found that there is no consensus on the average churn rate for SaaS companies. Look for Red Flag Metrics. But is this purely anecdotal? How common is it for SaaS companies to meet this benchmark?

Benchmarks 141

Benchmarks Churn Payments SaaS Payments 141

SaaStr

JUNE 1, 2021

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. ” “Yep, we need a price.”

Part-Time VPE 239

Part-Time VPE Technical Cofounder CTO Hire New CTO 239

ProfitWell

FEBRUARY 14, 2020

These days, every time you look at a pricing page, it seems there are three to five options staring back at you. It’s no secret that tiered plans are rapidly becoming the gold standard of pricing for SaaS. Is there a benefit in returning to the simpler structure of flat rate pricing? What is flat rate pricing?

Pricing 59

Pricing Technical Cofounder Scale New CTO 59

ProfitWell

JANUARY 10, 2020

Owing to differences in customer bases, product complexity, and price strategy, SaaS marketing is fundamentally different from promoting physical products. But selling, for example, B2B pricing software? Price strategy. SaaS products often operate in tiers, so pricing strategies need to be far more widespread and segmented.

Marketing 94

Marketing Strategy SaaS B2C 94

SaaStr

JUNE 28, 2019

Dave Kellogg is a leading technology executive, independent board member, advisor and angel investor. In his most recent role, Dave was the CEO @ Host Analytics where he quintupled ARR, halved customer acquisition costs and increased net retention rates before selling the company to a private equity sponsor. How do I increase them?

Outsourcing Services 115

Outsourcing Services Scale Sales Hiring SMB 115

Sales Hacker

OCTOBER 7, 2021

are just as critical as understanding the fundamental SaaS metrics such as LTV/CAC, payback, etc. Nikki Ivey is Cofounder of SDRDefenders and Head of Growth Development at Cultured Perspective, a Black owned Startup Consultancy. “An entrepreneurial leader and advisor from a technology background. No one does it alone.

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130

SaaStr

AUGUST 6, 2020

To date, Chen has raised over $146M with Tipalti from the likes of Oren Zeev, Dan Rose, Mike Chalfen and then Greenspring, Truebridge and 01 Advisors to name a few. How does Chen think about optimizing pricing models today? How can SaaS companies have variable pricing mechanisms without disincentivizing usage?

Sales Hiring 247

Sales Hiring Payment Services Payment Solutions SaaS Payments 247