SaaSOptics

MAY 19, 2022

What Is Customer Acquisition? Customer Acquisition is the process of acquiring new customers in a business. More customers = more revenue. Combining these different tactics makes up an effective customer acquisition strategy , which fuels the entire acquisition process. Plain and simple.

Acquisition 59

Acquisition Scale Strategy Software Review 59

User Pilot

OCTOBER 27, 2023

Unlike sales-led businesses, a product-led growth company relies on product virality to drive customer acquisition and frictionless experiences that enable users to realize the product value. As enterprise products tend to be complex, their value may be difficult to experience through free trials or freemium.

Enterprise 94

Enterprise Business Scale Customer Lifetime Value 94

User Pilot

JUNE 6, 2023

While product analytics focuses primarily on what happens inside the product, the focus of marketing analytics is mostly on the ‘outside’ – customer acquisition, conversion , and retention. Trends analysis tracks long-term changes in user behavior to guide product roadmap development.

Data 62

Data User Experience Churn Retention 62

User Pilot

MARCH 29, 2023

acquisition channels), product data (e.g., Retention rate , churn rate , customer lifetime value , or NPS scores are examples of digital analytics that product managers will find relevant. For example, let’s imagine you’re working on improving product stickiness and reducing churn.

Data 83

Data Social Media Customer Lifetime Value Acquisition 83

User Pilot

JULY 27, 2023

Code churn: This metric quantifies the amount of code added, modified, or removed, within the first 2-3 weeks of writing. High code churn is normal in the early days of the software development lifecycle, but this should reduce as your release date approaches. The average yearly salary is $105,761, according to Glassdoor.

Sales Hiring 94

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 94

The Angel VC

NOVEMBER 29, 2013

Development velocity: I don’t know if (or how strictly) you should use a software development methodology like Scrum, which allows you to nicely visualize your development velocity, in the very early days, when you’re maybe just two developers – I would be very interested in your thoughts on that question.

Scale 190

Scale Startup SaaS Customer Lifetime Value 190

User Pilot

JULY 17, 2023

A product team structure is how a business organizes the product team to best support software development. It brings together experts from different disciplines and functions who work together to design, develop, launch, and support a product. In-depth focus on each individual stage to deliver outstanding customer experience.

SaaS 83

SaaS Scale Leadership Customer Lifetime Value 83