Buffer Resources

DECEMBER 1, 2023

Given that their guidance is so universal — both for people just stepping into new roles and those at fast-paced companies like Buffer — I thought I’d share their wisdom here. I've always been one to jump on the new thing as soon as I discover it. Social Media is always changing, and platforms come and go.

VP of Engineering 90

VP of Engineering Part-Time CTO New CTO CTO 90

SaaStr

JANUARY 14, 2020

What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. We saw inside the company this tension between our classroom business and this new B2C digital business, and we knew we had to make a decision.

B2B 133

B2B B2C Scale New CTO 133

SaaStr

DECEMBER 3, 2020

Are marketing becoming the new sales team with their content being used more and more in the sales funnel? Sam Taylor: On my first leadership role, I was the first enterprise sales rep, a manager of mid-market team. Bret was formerly the CTO at Facebook. And so I was their first sales leadership hire.

Scale 174

Scale Sales Hiring Sales Recruiting Sales 174

SaaStr

APRIL 9, 2019

And also, we always prioritize the features requested by our existing customers over the new prospects. Mallun Yen : So, you were an engineer by training and then you became an engineering leader, as the CTO of Webex, and then you became a CEO. You know, earlier today we talked about creating a new category. Welcome Eric.

Sales Hiring 131

Sales Hiring Scale CTO Hire Marketing 131

SaaStr

JANUARY 10, 2020

With more companies launching and thriving outside of Silicon Valley, regions such as ‘Silicon Slopes’ in Utah and ‘Silicon Alley’ in New York City are gaining traction within the startup scene. We need to hire this new head of sales, who’s going to come in and change the way that we’re going to market. Yep, we did that.

Sales Hiring 132

Sales Hiring Scale Outsourcing Services CTO Hire 132

Intercom, Inc.

JULY 21, 2022

Rachel Hepworth: In 2014 and 2015, Slack had this incredible growth, but it was growth off a small base, based on very early adopters. For Slack, that was clearly the engineering and dev communities, who love new tools. In 2015, Andrew joined Uber to lead their rider growth product teams. And it was very successful.

Outsourcing Services 215

Outsourcing Services Sales Hiring CTO Hire Acquisition 215

Sales Hacker

AUGUST 18, 2020

We’ve got two sponsors, including a new one called Sapper Consulting. That means we need new pricing models, we need to figure out new delivery mechanisms for our data, so on and so forth. So I found myself in London, a one of one employee introducing this new brand to advertising agencies in Europe.

Subscription 106

Subscription Payment Features Scale Underperforming Technical Team 106