SaaStr

AUGUST 8, 2023

In 2014, storage had historically been Dropbox’s most significant cost driver, with hundreds of millions of dollars spent on AWS. As a result of these initiatives, Dropbox saw a 25% reduction in total storage intake by the end of 2015, which meant that the company saved tens of millions of dollars per year.

Scale 177

Scale Finance Outsourcing Services Sales Recruiting 177

SaaStr

AUGUST 10, 2023

Cockroach Labs is open source, and, in 2015, it was inconceivable to think of a sophisticated database that wasn’t open source. They had open cores and created enterprise features around it to protect the business model until it got torpedoed by AWS early on. But should you build a cloud service vs. open source?

Scale 188

Scale Scaling Sales Hiring Cloud 188

Intercom, Inc.

DECEMBER 31, 2019

The wave of SaaS companies that built themselves on the likes of AWS and Azure have reinforced the pre-eminence of cloud computing. Apple finally relented and joined the streaming game in 2015. What was perhaps less predictable was the ensuing prevalence of the subscription-based business model.

Payment Solutions 259

Payment Solutions Payment Methods Software SaaS Payments 259

SaaStr

OCTOBER 3, 2019

And those of us and those of you who are involved in these companies, even the successful ones look an awful lot more like this. They pioneered things like content marketing, thought leadership. And so of course by 2015 we were doing around 200 million. Challenges, mistakes, problems, surprises, every step of the way.

SaaS 144

SaaS Sales Hiring Scale Innovation 144

SaaStr

AUGUST 20, 2019

Sameer Dhokalia: It turns out if you do ask those two basic questions of 100 people in your business, you will learn an awful lot about what needs to be focused on. So we actually in 2015 created a project that was called Pipeline 2020. And that was an important shift, I think, for our leadership team. That was perfect.

Scale 132

Scale Acquisition Scaling Sales Hiring 132

SaaStr

MAY 21, 2019

78 times in the AWS … ADABAS was referenced in the Amazon press release and earnings announcement. In fact, 2015 was the prior record, 2018 was over twice that. Byron: And 2015 was a pretty good year. We think back, many of you were probably here for SaaStr Annual in 2015. Twice for retail.

Cloud 167

Cloud Scale Finance Retention 167

Sales Hacker

OCTOBER 7, 2021

Bringing Sales & Leadership with Heart and Ladies Happy Hour to the sales community. I went through a VP of Sales Program with SaaSy Sales Leadership — the moment I realized I didn’t want to be a VP of Sales. She is a Speaker and Hostess for LinkedIn Live. What is one a-ha moment you’ve had in your sales career?

Scale 130

Scale Sales Recruiting Sales Hiring VP of Engineering 130