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Paid Search Management For SaaS Start-ups - An Interview With Soren Ryherd, CEO, Working Planet

Outseta

Before we get into the interview, a bit of background - I have hired Soren’s team at Working Planet multiple times. In 2003 we realized that CMOs were really struggling with the auction-based nature of media buying in Search and we knew that was a math problem we could solve in a way that would tie directly to their business success.

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14 NPS Survey Best Practices For SaaS: How to Leverage NPS Surveys

User Pilot

NPS is a type of user survey developed in 2003 by Bain & Company. This feedback could take the form of an interview or a more extended survey. A best practice is usually an Amazon voucher or extended subscription. Offer incentives when asking people for surveys that will require an additional time commitment.

Scale 90
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SaaStr Podcasts for the Week with Domo and Gorgias — April 24, 2020

SaaStr

Below, we’ve shared the transcript of Harry’s interview with John. It started back in 2003, when I joined Omniture, which was an analytics company founded here in Utah. John Mellor: And that year, when I joined in 2003, Omniture did $8 million in revenue. Harry Stebbings. John Mellor. Romain Lapeyre. And the stock popped.

Scale 215
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Top 10 Lessons Learned in Getting to $100M ARR with Adaptive Insights (Video + Transcript)

SaaStr

We sold that to IBM in 2003, and it was a fantastic experience. And, as you all know, that was really foundational for the class of companies we build today because the subscription model meant that we had to focus on things like customer experience, customer success. We built that business to about $800 million.

Scale 143