OPEXEngine
AUGUST 9, 2022
By benchmarking critical go-to-market KPIs, like the Magic Number – which measures how many new dollars of revenue growth are obtained getting from your sales and marketing investment compared to your competitors. Yet too many sales teams use outdated practices in making account and territory assignments. Know when to walk away.
SaaStr
JANUARY 28, 2020
Maria : Yeah, I think, coming from a marketing side and thinking about that as a marketer, marketing is all about investments. There’s none of the brands that you’ve seen get to an IPO or continue on to a Fortune 500 company that is not making some significant investments there. Aaron : And they just have to do it.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SaaStr
JUNE 14, 2019
Finally pre-Salesforce, Dave was CEO @ MarkLogic where he grew the team from 40 to 240 and revenues from $0 to an $80m revenue run rate. Does Dave agree that if the money is on the table founding teams should take it? What are the clear differences between a good book and a bad book? Who is involved? How long does it take?
SaaStock
MARCH 29, 2019
Black Holes: these are ideas that take up a lot of company effort while offering poor ROI. Work on developing your brand. You can use them the next time you need to convince your manager brand investment makes sense. He’d been in SaaS since 2001 and had worked in every role from salesperson, leader, founder, and CEO.
SaaStr
SEPTEMBER 4, 2020
I’ve been in software since the ’90s and for over 20 years, nearly that entire time, we’ve been talking about digital transformation, developing strategies, architecting new technologies, and moving beyond digitization to rethinking our businesses, our products, and our services in a way that’s optimized for a digital world.
Valuize Consulting
JUNE 10, 2020
Perhaps it was fueled by all of the strategic expertise, funding and time required to develop a category-leading customer success strategy—one that transforms your company’s revenue retention and expansion metrics. How were your company’s customer success processes created? Perhaps it was a carefully thought out initiative. Or perhaps not.
Crafty CTO
APRIL 12, 2020
Bigger – it speaks to every aspect of the software development process. Shape Up is the Basecamp team’s distillation of how they themselves develop software, superbly written and illustrated, freely contributed to the world as an online and downloadable e-book. Big as in a 143 page PDF. ” So what is Shape Up?
Expert insights. Personalized for you.
59 
Let's personalize your content