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B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

During the sales process, including sales appointment scheduling, meetings and payment processes. Thus, customer journey touchpoints may occur anywhere in the marketing, sales and support processes. Customer service. Social media posts and ads. White papers. Customer success. Video chat.

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A Vendor’s Guide to B2B Ecommerce

FastSpring

If a product or service is being sold online—regardless if the sale itself happens through a sales-rep assisted process, online shop, or platform—it’s considered B2B ecommerce. There was one problem—the process of buying BizNet’s software wasn’t exactly straightforward. Let’s get selling!

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What are inbound leads?

Baremetrics

It could be a piece of educational content on your website, social media posts, or even a direct referral from your existing customers. Outbound lead prospecting aims to persuade leads to use a service or a product. Lead generation is the process of initiating customer interest to turn that interest into a sale.

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SaaS Tools for Business Growth: Five Essentials You Must Have

Totango

Software-as-a-Service ( SaaS ) tools automate your business functions, fueling your growth by increasing efficiency. For customer success teams, SaaS tools serve to optimize the customer life cycle, improving your marketing, sales, and customer service to deliver better results to clients. Customizing customer service.