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The Complete Guide to SaaS Pricing Strategy

Tom Tunguz

To be effective, a startup’s pricing strategy must align with its marketing case studies, website messaging, PR releases and sales pitches. Contract Length Many SaaS startups launch with monthly pricing which encourages customers to try the product and engenders demand. How about a 50 person SaaS company?

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Cyber Weekend Benchmarking Data: 2024 SaaS and Software Holiday Spend Report

FastSpring

It’s almost time again for Cyber Weekend, and November sales spikes aren’t just for holiday gifts and physical goods — SaaS and software companies also benefit from this annual increase in sales. trends in year-end SaaS and software sales data. trends in year-end SaaS and software sales data. dollars for simplicity’s sake.

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The Ultimate Guide to Ecommerce Payment Solutions

Stax

According to the Worldwide Retail Ecommerce Forecast 2024 by eMarketer, eCommerce will account for 21.0% Like most business owners, your instincts tell you to hop on the bandwagon and launch an online store for your business. This ultimate guide will teach you everything you need to know about eCommerce payment solutions.

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ServiceTitan: Benchmarking the S1 Data

Clouded Judgement

We are modernizing a massive and technologically underserved industry—an industry commonly referred to as the “trades.” Based on internal analysis of industry data, we estimate the customers of trades businesses, which we refer to as “end customers,” spend approximately $1.5

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How Do SaaS Companies Actually Make Money from Payments?

USIO

Picture this: You’re building an awesome SaaS tool—maybe for managing booster clubs (like BoosterHub) or for streamlining medical offices (like PracticeSuite). But then you think, “Why not also offer payments to our users?” Payments create a parallel revenue stream without causing sticker shock.

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What is Vertical SaaS?

Stax

That’s the main premise of vertical SaaS. Unlike horizontal SaaS solutions that serve a broad range of businesses, vertical SaaS solutions are designed with deep knowledge of specific markets—making them more intuitive, efficient, and impactful. What is Vertical SaaS? Since vertical SaaS platforms are niche-focused (e.g.,

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Payment processor: Definition, types, and examples

Payrix

What is a payment processor? A payment processor facilitates the flow of transactions typically made with credit cards, debit cards, and other digital payments. To operate as an integrated software vendor (ISV) or payment facilitator, a software company requires a relationship with an acquiring bank and a payment processor.