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Digital marketing for SaaS providers: How to promote Embedded Payments

Payrix

You’ve decided to offer Embedded Payments to your customers. Adding Embedded Payments gives you an exciting opportunity to grow your business and solve real pain points for your customers. However, to capture success you’ll need to promote your new payments offering with customers and prospects.

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FastSpring and EBANX Forge Partnership to Expand Pix Payments for Digital Products in Brazil

FastSpring

Pix, Brazil’s instant payment system introduced by the Central Bank of Brazil in 2020, has rapidly gained popularity among consumers as a preferred digital payment method. Director of Payments, Risk, and Compliance at FastSpring. Director of Payments, Risk, and Compliance at FastSpring.

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The Top 5 Tips to Getting Sales Right in Any Market with Capchase’s CEO and Head of Marketing

SaaStr

With the turbulence in the market in 2023, sales cycles have only been getting longer and a lot more complicated. At this year’s SaaStr Annual , CEO and co-founder of Capchase Miguel Fernandez and Director of Marketing Rose Johnson share five tips for getting sales right in any market.

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SaaS Payment Processing: 10 Questions to Ask When Comparing Solutions

FastSpring

What makes a company choose one SaaS payment processing provider over another? We know that conversion rates for SaaS and software companies will vary by 30% or more just based on the checkout experience. If you’re taking payments, your customer’s financial and personal data is one of your top concerns.

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How to Streamline Your SaaS Clients’ Merchant Underwriting Process—and Improve Adoption Rates

Stax

Offering payment processing services is a move that makes sense for a lot of SaaS companies, particularly if your software helps your customers run their business. Adding payments to your suite of features and offerings enables you to provide more value to your users. What Is Merchant Underwriting?

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Adding Payments and Fintech to SaaS Can Be Great. But You Gotta Watch the Margins.

SaaStr

So in the Boom Times of later 2020 and 2021, almost every VC pushed SaaS companies to at least become a little bit of a fintech. It seemed such an easy way to bolt on more revenue to an underlying SaaS platform. Shopify now gets 2x the revenue from payments and merchant services than it does from SaaS subcriptions.

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How to Find the Best SaaS Billing Platform: A Complete Guide

Stax

In a saturated market, how do they distinguish themselves? Software-as-a-service (SaaS) businesses need to constantly evolve their offerings to stay fresh and relevant. By offering a payment solution that’s integrated with the rest of your service, you can streamline this process and offer increased convenience.