Sales Hacker

JUNE 14, 2018

There are many levers a sales leader or organization may pull to gain scale, accelerate revenue, drive cost savings, or augment sales team structures. A viable and proven option is handing over some or all of your sales efforts to outsourced sales professionals. 5) DO ensure sales and marketing are aligned.

Outsourcing Services 60

Outsourcing Services Sales Hiring Sales Outsourcing Outsourced Development 60

Tom Tunguz

AUGUST 2, 2016

Channel distribution represents one of the biggest and most important changes in customers acquisition for SMB SaaS startups in quite a while. One of the most interesting examples is Microsoft’s Office 365 SMB business. It’s the most successful SMB SaaS acquisition channel ever built. by Thomas Hansen.

Outsourcing Services 107

Outsourcing Services SMB Acquisition Scale 107

Unbounce

JUNE 16, 2020

especially for SMB SaaS startups. Your partners act as an outsourced sales and marketing team. Is your leadership team aligned and bought-in to using external partners to market and sell your product? Leadership must understand the risk and upside involved in having others represent your brand. Reduced Cost.

Outsourcing Services 131

Outsourcing Services Sales Recruiting Scale SaaS 131

Sales Hacker

JUNE 27, 2019

There is a big difference between selling to the SMB, Mid, and Enterprise markets. Hiring an Enterprise Account Executive is very pricey — and overkill for a business that’s selling to the SMB market. Hiring an SMB rep (even a good one) will likely have them way out of their element and not create the results you’re after.

Sales Hiring 66

Sales Hiring Sales Recruiting Scale SMB 66