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Slack’s Rachel Hepworth on bringing growth marketing to a high growth company

Intercom, Inc.

I took a quick break to go to business school, and then from there, I joined LinkedIn, initially to grow their subscriptions product, and then moved around to various different functions like consumer marketing for the home page. That’s an incredible benefit.

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Kellblog Predictions for 2024

Kellblog

While UBP companies were hit harder, as this slightly confusing slide from Iconiq demonstrates [1], they nevertheless grew faster than their subscription counterparts in 2023. Per LinkedIn , headcount is up 240% over the past two years. They’re my funnel for filling AE headcount. The rise of unified ops. Partial hit.

AI Search 108
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Three Marketing Lessons from The Political Realm

Kellblog

So, when the schmumbleator TOTALs an additive measure, the value for the year will be the sum of the four quarters, whereas when it TOTALs a semi-additive measure, like headcount, the value will not be the sum of the four quarters, but instead the period value for the fourth quarter. It’s not about features XYZ.