Remove Events Remove Marketplace as a Service Remove Metrics Remove SaaS Payments
article thumbnail

Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

article thumbnail

ISVs vs SaaS: What’s the Difference?

Stax

Independent Software Vendors (ISVs) and Software-as-a-Service Providers (SaaS) operate within the same market, thus creating a push-and-pull revenue dynamic. SaaS companies deliver software applications over the internet on a subscription basis, simplifying access and management for users. What are SaaS companies?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

Check out this 2018 Europa session with Guillaume Princen, Head of France and Southern Europe @ Stripe, where he talks about the metrics you need to be focused on in your startup. If you don’t have the time to watch the whole session, here are the main metrics you should be mindful of. Why do developers love SaaS products?

article thumbnail

Understanding Risk Management Strategies as a PayFac

Stax

For SaaS companies, becoming a payment facilitator (or PayFac) offers a ton of advantages—including but not limited to—boosting retention and profitability while exercising greater control over the customer experience. The potential impact of failed or inadequate internal systems, processes, procedures, etc.

article thumbnail

Create Pricing Models Like AWS and Twilio with Events-Based Billing

Chargify

Until recently, only industry titans like Microsoft, Amazon, and Google could successfully and effectively harness continuous, real-time data use statistics to fuel events-based billing models. What Amazon Web Services and Twilio Get Right. How AWS Does It.

AWS 98
article thumbnail

Driving Success for Small to Middle-Market SaaS Companies

OPEXEngine

There are many ways to classify SaaS companies, but differentiating companies based upon who their customers are presents the best approach for measuring performance and driving success for SaaS businesses. SMM SaaS Company Overview & Market Dynamics. SMM SaaS Company Overview & Market Dynamics. Enterprise.

article thumbnail

5 Key Steps to Evolving Your Offering Into a Platform with Eventbrite and Stripe (Video + Transcript)

SaaStr

Romain Huet : See how you can turn like a SaaS business, or a core product you have and make it a very successful developer platform. Like, how can we provide economic infrastructure for developers to build applications and services and in a weird way, future proof? Giving anyone the ability to create and organize events seamlessly.

Payments 124