Enterprise Market Segmentation Payment Solutions Payments 
FastSpring
JUNE 22, 2022
Look at Zoom or Slack: businesses designed for enterprise organizations that use B2C-like onboarding flows (such as product-led growth, or PLG) to fuel interest and adoption. We talked about one of the biggest trends playing out in the software industry: the convergence of B2B and B2C. What does that mean exactly?
Subscription Flow
NOVEMBER 28, 2023
One way to do that is through marketing and revenue-generating strategies such as freemium and product demos which are critical to growing one’s clientele. Another way is utilizing different SaaS marketing strategies, such as providing high-quality content and expanding product access.
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Point Nine Land
JANUARY 2, 2019
50 B2B software marketplaces listed & four observations 50 Shades of SaaS App Stores - Spreadsheet If you’d like to be notified of our next posts you can subscribe to our newsletter. As the SaaS industry is reaching maturity, the app store model is becoming increasingly important. a security audit). a security audit).
SaaStr
NOVEMBER 21, 2020
I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. And there’s a lot of benefit to running a software as a service, in general. So if you’re ERP, boom, Workday.
OpenView Labs
JANUARY 29, 2020
Product led businesses need to get their products in the hands of would-be users as efficiently as possible–hopefully at near zero CAC. Not satisfied with reaching $1 billion in annual revenue, Atlassian furthered its commitment to product led growth by jumping on the freemium bandwagon. 10 Questions To Answer. Freemium benchmarks.
ProfitWell
MARCH 24, 2020
Almost everything is sold as a subscription, from socks to razor blades, and of course software. A subscription company is a business that sells their products on a scheduled time basis. So why the subscription business model? It’s simple: the subscription revenue model benefits both customers and companies.
SaaStr
JUNE 16, 2020
Leveraging survey data from 66+ enterprise SaaS companies, Matt Garratt, Managing Partner of Salesforce Ventures shares the landscape of how businesses are shifting their sales & GTM strategies to react to today’s uncertain times. So I think that is somewhat of a good news in this in that SaaS businesses are sticky.
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