5 Nonobvious Learnings from Atlassian’s Path to The First $10B in ARR With Ex-CRO Cameron Deatsch
SaaStr
FEBRUARY 16, 2025
The “Anti-Enterprise” Enterprise Model Most surprising insight: Atlassian’s growth challenges conventional enterprise wisdom. By forcing self-service, they inadvertently created stronger customer champions who had to deeply learn the product themselves.
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