Andreessen Horowitz

OCTOBER 16, 2023

One of the toughest challenges for founders — and especially technical founders who are used to focusing so much on product features over sales — is striking “product-market fit”. So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product… and even the other way around?

Product Marketing 80

Product Marketing Scale Sales Hiring Sales Recruiting 80

SmartKarrot

SEPTEMBER 25, 2020

Today in 2020, there exists a service-based digital solution for every other problem or cause. HubSpot is a pioneer brand when it comes to inbound marketing, sales, and services. With the influence of AI, it not only makes all its services more beneficial for the user but also generates huge productivity profits from them.

AI 8

AI Artificial Intelligence SaaS Cybersecurity 8

SmartKarrot

SEPTEMBER 25, 2020

Today in 2020, there exists a service-based digital solution for every other problem or cause. HubSpot is a pioneer brand when it comes to inbound marketing, sales, and services. With the influence of AI, it not only makes all its services more beneficial for the user but also generates huge productivity profits from them.

AI 8

AI Artificial Intelligence SaaS Cybersecurity 8

Baremetrics

FEBRUARY 19, 2018

The main accounts are: Cost of Revenue. Sales & Marketing. We’re using Quickbooks Online as the example accounting software, but you should be able to follow along if you use something different, such as Xero. First, let’s look at setting up your Cost of Revenue (sometimes called Cost of Sales, or Cost of Goods Sold ).

Startup 81

Startup DevOps as a Service Customer Lifetime Value SaaS 81