article thumbnail

Why You Should Focus on Nurturing the Customer Relationship

Totango

By sharing customer data across functions and teams, you can ensure that every engagement is informed and personalized. This means every customer-facing team member should have access to customer data and that cross-function communication should be encouraged. Adoption metrics that reveal how a customer uses the product.

article thumbnail

Why You Should Focus on Nurturing the Customer Relationship

Totango

By sharing customer data across functions and teams, you can ensure that every engagement is informed and personalized. This means every customer-facing team member should have access to customer data and that cross-function communication should be encouraged. Adoption metrics that reveal how a customer uses the product.