Remove Customer Success Remove Enterprise readiness Remove Scaling Remove SMB
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Few people have more experience with this move than Linda Lin , Director of Customer Success at the revenue intelligence platform Gong. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges. For Linda, it all comes down to your approach to customer success.

Scale 177
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5 Challenges in Moving Upmarket and How to Overcome Them with Salesforce Ventures

SaaStr

Challenge #1: Starting with Product-Led Growth and Deciding If It’s Worth It If you start with PLG and want to move your customer base and prospects to Enterprise deals, you might ask yourself: Should I go for it? For many, moving upmarket makes sense to scale. The solution for this challenge? The lesson learned?

Scale 182
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3 Secrets to Help You Sell Upmarket Faster

SaaStr

Differentiating between Small and Medium Businesses (SMB) and Enterprise, or larger companies, is vital. You’ll need to find and hire different types of sales reps, specifically to sell into the Enterprise since enterprise sales are more challenging and typically take longer than selling into an SMB.

Scale 273
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Sales–Product Tension: The Secret to Segment’s Success

Andreessen Horowitz

I think the annual planning process that we actually ended up running was pretty similar to every other one we had run, but it was a couple months after we had just really deeply understood what it was people were using Segment for today and what they wanted to be able to rely on it for at a bigger, more enterprise-ready scale.

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Lessons learned from growing a PM team in a hyper-growth startup

Point Nine Land

Since then, I have been leading Uberall product team, which we’ve scaled from 3 people to 12 people over the past 5 years. How to efficiently collect feedback from customer-facing teams? Intro Hi, my name is Victor. I co-founded a company called Spotistic back in 2012, which we sold to Uberall in 2015. How is it working?