Remove Customer Lifetime Value Remove Market Segmentation Remove Revenue Remove Sales Funnel
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How to Optimize Customer Retention for B2B Enterprises

Totango

You may have heard that it’s five times more expensive to acquire a new customer than it is to retain a current one. This is because not only do you have to find and reach a new customer but you also have to walk them through the sales funnel. How can you help the sales team increase the number of licenses or upsells?

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SaaS reporting software: the metrics you need for SaaS reports

ProfitWell

Accurate SaaS reporting will answer some important questions about your business, such as: Has your revenue increased? Revenue is clearly the most important metric, but understanding your revenue flow involves more than just looking to see if it is up or down. Every business has seasonal revenue fluctuations.

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Chief Revenue Officer (CRO): The Complete Guide to this Key Role

SmartKarrot

Its revenue, of course. And to drive revenue of scale, companies need to hire a Chief Revenue Officer (CRO). While sales executives always have a seat at the C-Suite, it is required the Customer Success and Revenue executives also have a seat. What is a Chief Revenue Officer (CRO)? CRO versus CMO.