ChurnZero

JULY 14, 2021

Customer Lifetime Value (CLTV) , also known as, Lifetime Value (LTV), is the gross profit a customer delivers to your business in their lifetime. It is the amount of revenue your business will make from a customer over their average lifetime as a customer.

Customer Lifetime Value 98

Customer Lifetime Value Scale Headcount Churn 98

Totango

MAY 7, 2024

If Sales over-promises what the customer can achieve with your product, then CS has been set up to fail when it comes to onboarding. If CS doesn’t have commercial conversations with healthy customers, they’re not setting Sales up to re-enter the conversation and potentially upsell. Use your words Talk to each other!

Strategy 97

Strategy Sales Customer Lifetime Value Retention 97

ChurnZero

JUNE 9, 2023

Good sales teams typically get the budget, headcount and tools they desire because the function is tied to revenue. However, that’s not always the case for Customer Success (CS) teams even though they are often responsible for renewals and expansions. Customer acquisition cost (CAC) The churn rate is a good segue to address CAC.

Finance 98

Finance Metrics Customer Success Headcount 98

ChurnZero

JANUARY 25, 2024

KPIs now include not just customer satisfaction scores but also revenue-related metrics like renewal rates, upsell and cross sell targets, and customer lifetime value. We don’t see that changing in 2024, even as headcount starts to normalize.

Customer Success 52

Customer Success Sales Recruiting Sales Hiring Scale 52

OPEXEngine

JANUARY 5, 2021

CAC includes things related directly to bringing customers in the door — like marketing campaigns, sales outreach, and onboarding processes — as well as more indirect expenses like company headcount and resource costs. There is no single answer to the question of whether — and by how much — to reduce CAC. What is CAC?

Benchmarks 52

Benchmarks Acquisition Customer Lifetime Value Scale 52

CustomerSuccessBox

DECEMBER 14, 2021

Customers can come to your business and never leave if they find what they came for. Customer relationships begin only after they subscribe to your product and come to your platform. Onboarding is no longer enough to make the relationship work. are the opportunities to expand the business revenue through existing customers.

Customer Success 52

Customer Success Customer Lifetime Value Headcount Retention 52

CustomerSuccessBox

MARCH 9, 2022

Hence it is essential that the customers continue to subscribe and keep renewing their contracts for the company to be successful. A very important SaaS metric that comes into play here is the Customer Lifetime Value(LTV). This provides a challenge when working to automate processes like onboarding and renewal workflows.

Customer Success 52

Customer Success Scale Customer Lifetime Value Outsourced Development 52