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Content Distribution: Your Everything Guide, From Psychology to Strategy

Buffer Resources

  Since 2016, I’ve been the strategy director and principal at Optimist , a growth-focused content marketing agency. In my time helping everyone from startups to corporate clients achieve growth through strategic content marketing and SEO, I’ve seen a lot of content. How do I know? 

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5 Tried-and-tested Strategies I’ve Used to Grow to 30K LinkedIn Followers

Buffer Resources

I started as a content marketing consultant, leaving behind my nine-to-five corporate engineering job in 2018. I had dabbled in content marketing, but that moment five years ago was when I started taking freelancing more seriously. For instance, I’m a software engineer turned marketer.

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Growth Engineer Job Description Cheatsheet

Sylvia Ng

What do all these job descriptions tell us about growth engineering? Marketing or related field a plus. At least a Bachelor degree in software engineering. Experience scaling and improving performance on evolving software and web applications. Exceptional proficiency in software engineering.

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What Kind of Keywords do Videos Rank For?

Neil Patel

Why Video is Used In Marketing Video is used in marketing to find and target your audience. Video content is dominating on all social media platforms. So much so that our now pandemic-boosted media intake is around 19 hours a week. Businesses of all sizes are benefiting from video content.