Ramp Ventures

JANUARY 2, 2017

CMI’s 2016 Benchmarks, Budgets, and Trends Survey found that 88% of B2B companies are using content marketing. Content improves customer and brand relations. 82% of consumers feel more positive about a company after reading custom content, and 90% find custom content useful. ( Content for your blog.

Content Marketing 40

Content Marketing Outsourcing Services Marketing Social Media 40

SaaSX

NOVEMBER 14, 2021

Some founders are able to launch a product and get a bit of early traction without sales or marketing. The first is if there is incredible product-market fit and some virality or network effect built into the product itself. Some founding teams just instinctively know how to get their go-to-market programs off the ground.

Scale 52

Scale Marketing Sales Recruiting Benchmarks 52

Intercom, Inc.

MARCH 28, 2019

This is in large part a reflection of marketing today, a world where the scope of marketing activities has broadened significantly. The most sophisticated marketing plans today deploy at least nine disciplines which range from content marketing, to evangelist recruitment, to customer lifecycle marketing and beyond.

Scale 117

Scale Sales Recruiting Revenue Scaling 117

Sales Hacker

JANUARY 24, 2018

In this mega guide, I’ll breakdown 31 different lead generation techniques you can use to supercharge your sales pipeline almost immediately. Two of which are currently sales and marketing. I’m in control of every step of the sales process – from awareness to decision making. Why am I sharing this?

Sales Recruiting 85

Sales Recruiting Sales Underperforming Technical Team Social Media 85

Intercom, Inc.

SEPTEMBER 20, 2018

Marketing and sales may employ different tactics, but their goal should be singular: help the company sell its product. They can be difficult to diagnose, and if sales and marketing don’t have a healthy relationship, things can devolve into pointing fingers instead of working together to find solutions.

Scale 99

Scale Sales Hiring Sales Recruiting Underperforming Technical Team 99