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How to Market a Book: 7 Strategies

Neil Patel

Any good marketing starts with research. For this reason, marketing shouldn’t just be an afterthought. If you fail in your market research, then you may find you’re writing a book that nobody wants to read. Understanding what works and what doesn’t in your genre is important information for your market research.

Strategy 143
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Start to Finish Guide: How to Use LinkedIn Ads to Generate Sales

Neil Patel

After all, LinkedIn has become a brilliant social media marketing tool where 774+ million professionals network with each other online. These patterns will then help you construct a persona that represents who you should be targeting your advertising campaign towards. However, they are expensive to run.

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. If they don’t match the persona market, these contacts are not likely to offer constructive criticism given they may not even relate to the pain you are seeking to address.

Startup 178
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Strategies to Increase Customer Retention: What Every Playbook Should Include

SmartKarrot

Offering Superior Customer Support In today’s SaaS dominated landscape, a product or service’s value isn’t solely determined by its features or price point. From traditional phone lines and emails to contemporary platforms like chatbots and social media, ensuring easy accessibility is not an option anymore.