The Defining Characteristics of Successful SMB SaaS Startups
Tom Tunguz
APRIL 16, 2013
Successful SMB SaaS companies have reinvented their businesses eschewing the expensive enterprise sales model in favor of end-user centric marketing, support and product development. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc. Obviously this requires a new sales process.
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