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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Throughout the year, we’ve talked to business leaders, experts, and pioneers about all kinds of topics: from creating world-class customer experiences to the challenges of running a business during the pandemic, from being an ally and addressing gaps in diversity to building technical leadership careers. Will Larson , CTO of Calm.

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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

362: The Future of the Customer with Bernadette Nixon, CEO @ Algolia, Jay Snyder, Chief Customer Officer @ New Relic, and Nick Mehta, CEO @ Gainsight. Customers’ expectations are higher than ever with more access to information and options. I’m sure many of you use New Relic. Jay Snyder: Yeah.

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10 Companies Show you their Positioning Strategy for Marketing

Upscope

It’s the underpinning of your go-to-market strategy and impacts everything from marketing to sales, to customer success and the product itself. Wikipedia Definition : " Positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors.

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